Author: Arin West

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Opinion

When Purpose Driven Marketing Goes Wrong: The Cadbury Story

Purpose driven (or values based) marketing is what WestCoastCo. is all about. Over 50% of global consumers identify …

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Advice

The Great SEO Swindle

If you’re anything like me, you probably get five offers for “free SEO reviews” in your inbox every …

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Advice

5 Things You Should 100%, Never Ever Have On Your Website

When it comes to web design, the customer isn’t always right. You’re commissioning an expert because they’re an …

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Advice

How do I know when it’s time for a new website?

We’re often asked if we’re able to fix problems on existing websites, and we try to be as …

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Advice

FAQ #5: Isn’t Pinterest just for mums and engaged women?

via GIPHY 250 million people use Pinterest every month. Between 2017 and 2018, the platform added more new …

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Advice

FAQ #4: Is it worth buying website traffic?

Nope. It’s as simple as that. (Or at least, it is if you’re buying it from a sketchy …

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Advice

FAQ #3: Where can I buy followers for Twitter/Instagram/Facebook?

We’re not answering this question. You shouldn’t be buying followers. It’s bad marketing and the concept absolutely horrifies …

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Advice

FAQ #2: Is it possible to target my posts on Instagram?

If you’re here for the short answer… yes and no. Aren’t we helpful? Let’s expand on that a …

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Advice

Stranger Things Chapter 3: Why Small Businesses Need To Think More Like Netflix

Ahoy! Spoilers ahead! Now we’re all done swooning over Steve Harrington and ugly crying at Hopper’s speech for …

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Advice

FAQ #1: How Can I Get More Followers On Instagram?

As you may have noticed from our social media posts, tutorials on YouTube, free ebook and values definition …

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